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A Guide to Learn Web Page Design

A Guide to Learn Web Page Design will make you rich in the important aspects before starting your web design. Before entering into the steps that should be learned while creating a web design, first of all, the concept itself is misinterpreted by many of us. It is the design of the websites that appear […]

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Know more about UX Design

A user experience (UX) doesn’t combine in it a single meaning; it has various dimensions combined in it like the visual design, interactive design, and information architecture. Your way of interacting with the users increases productivity and customer satisfaction. This mainly focuses on the users’ experience on using the company’s product; the main point which

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The impact of Google’s decision to retain cookies on digital advertisers

In a surprising reversal, Google has announced its decision to retain third-party cookies in Chrome. This unexpected development in the ongoing Privacy Sandbox saga is more than just a tech update—it’s a significant signal for the entire digital advertising industry. Having spent countless hours engaged in World Wide Web Consortium privacy discussions and Google API

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Setback for Google’s cookie deprecation plans

Two industry watchdogs have expressed apprehension regarding Google’s shift away from third-party cookies in Chrome towards a Privacy Sandbox initiative that relies on alternative ad-targeting methods. Both the IAB Tech Lab and the U.K.’s Competition and Markets Authority (CMA) have issued separate reports, raising concerns about the potential disadvantages for other players in the digital

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Airbnb and a case in Marketing

Airbnb employed savvy strategies that, although not directly focused on SEO, significantly influenced its organic search presence: It’s crucial to emphasize that while SEO may not be Airbnb’s primary growth driver, these strategic approaches have played a pivotal role in enhancing the company’s online visibility and brand recognition. Airbnb’s global success in the travel and

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SEO – Types of keyword to optimize the website

What is SEO? And its purpose? SEO(Search Engine Optimization) refers to the process of optimizing a website’s technical configuration, content quality, and link popularity. It aims to make the website easily discoverable and attractive to users who search for relevant queries. As a result, search engines rank the website higher, leading to increased traffic. The primary

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11 SEO Trends And Changes That Will Impact Business

As the landscape of search engine optimization (SEO) continually evolves, staying abreast of the latest trends is crucial for businesses to navigate algorithm changes and enhance their online visibility. The following are some SEO trends and changes anticipated to shape online marketing strategies in the current year: Staying attuned to these trends positions businesses to

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Types of SEO in digital marketing

Types of SEO in digital marketing will make digital marketers find the correct SEO for their websites. Before that, let’s see what is SEO. SEO stands for Search Engine Optimization. But, for what purpose it is used for? SEO is the process of improving or increasing the trafficking of a website. This guides to increase the

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