An Industry Immersion Experience for Kongu Engineering College IT Students

Bridging Academic Learning with Industry Exposure

Industrial exposure plays a significant role in helping students translate academic knowledge into practical understanding. Such visits enable students to gain insights into real-world technologies, professional environments, and industry expectations. With this objective, Kanavu Startup Village (KSV) regularly engages with academic institutions to provide meaningful industry-oriented learning experiences.

Visit Overview

Kanavu Startup Village was pleased to host students from the Department of Information Technology, Kongu Engineering College, for an industrial visit focused on practical exposure to the technology ecosystem and real-time project development practices. The students were accompanied by Dr. N. Srinivaasan, Assistant Professor, who guided the students throughout the visit.

Leadership Address and Vision

The program commenced with a warm welcome and an introductory address under the guidance of Mr. Karthi Easwaramoorthy, Founder & CEO, Kanavu Startup Village. He shared KSV’s vision of fostering innovation-driven learning and emphasized the importance of industry readiness and hands-on exposure for students.

Technical Session: Real-Time Development Practices

An in-depth technical session was conducted by Tech Leads Mr. Prasanth and Mr. Giri, who explained the latest technologies, tools, and development practices followed at KSV. They also introduced the structured 4D development methodology — Define, Design, Develop, and Deploy, offering students clear insights into the complete software development lifecycle.

Refreshment Break

Following the technical session, the students were provided with refreshments, allowing time for informal interaction and reflection on the technical discussions.

Digital Marketing and AI Insights

Subsequently, Ms. Sandhya, Digital Marketing and Ideation Manager, delivered an engaging session on Digital Marketing and AI-enabled tools. She highlighted how artificial intelligence is transforming digital marketing strategies, content creation, analytics, and customer engagement across industries.

Feedback and Conclusion

The visit concluded with an interactive feedback session, during which students shared their valuable feedback and expressed appreciation for the informative sessions, practical exposure, and welcoming learning environment at KSV.

Through such initiatives, Kanavu Startup Village, under the leadership of Mr. Karthi Easwaramoorthy, continues to strengthen industry–academia collaboration and remains committed to empowering students with future-ready skills and real-world insights

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