From past decade we have adapted the Email marketing as the root for targeting and retention of the customers and it has become very formal way of reaching the audience. But we all have one question how to do email marketing? Finding an email marketing tool which fulfils the need isn’t that difficult, but choosing […]
Introduction The Facebook Store Traffic advertising objective allows us to create Facebook ad campaigns to increase on-foot traffic and boost sales at your brick-and-mortar stores. We can select the Store Traffic objective for our campaign if we have added shop locations to Facebook. When we create a campaign with the Store Traffic objective, we can: Ads can include
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What is affiliate marketing? Affiliate marketing involves an affiliate signing up to an affiliate program offered by an advertiser to promote and sell their products on a commission-based payment model. The publisher promotes our products or services using our unique link, which sends traffic to the website. If the lead generated, purchases the product, the
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Luxury retailers worldwide are currently favoring technology investments, focusing on areas such as customer experience, digital payments, and enhancing sales and visibility, according to Romita Majumdar’s report for The Economic Times. Ravi Kapoor, Partner and Leader of Retail and Consumer at PwC India, notes that about 55% of these investments are directed towards online platforms,
Transforming the Landscape of Luxury Retail with Technological Innovations Read More »
For 44-year-old Arun Athiappan, a serial entrepreneur and co-founder of Ticket Goose.com, an online bus ticketing company headquartered in Chennai, an entrepreneur is one who conceives and executes a unique business idea that provides a solution to an existing problem in society. Making a distinction between a businessman and an entrepreneur, he says, “There are
An entrepreneur is one who conceives and executes a unique business idea Read More »
Arun Athiappan, Co-Founder and CEO of Ticketgoose, began the company along with Karthi Easwaramoorthy and Vasudevan Ramaswamy. Arun was an entrepreneur in the past from 1992 till 2000 and was an IT consultant for a few years before starting once again With his neighbor Karthi who was in the US for almost 15 years, Karthi had
Align your product with the business model of the customer Read More »
TicketGoose.com, an online bus ticketing portal, has tied up with United India Insurance to offer its customers travel insurance. The policy will provide personal accident cover along with coverage for bus travel-related risks like emergency medical expenses, damages or loss of baggage, and any consequential loss due to disruption of travel. The insurance policy is
Bus ticketing site TicketGoose.com offers travel insurance :- Read More »
மிகப்பெரிய பண்டிகையான தீபாவளி வந்துவிட்டால், அவரவர் தங்கள் சொந்த ஊருக்கு போய் குடும்பத்தாருடன் கொண்டாடி மகிழ திட்டமிடுவதே வழக்கம். அந்த சமயத்தில், ரயில் மற்றும் பஸ் பயணத்தை தவிர்க்க முடியாது. ரயிலுக்கு டிக்கெட் முன்பதிப்பு பல மாதங்களுக்கு முன்பே முடிந்துவிடும் நிலையில், பெரும்பாலான மக்கள் ஊர்களுக்கு பஸ்களில் செல்லவே விருப்பப்படுவார்கள். இந்தச் சூழலில் ’டிக்கெட்கூஸ்’ ’TicketGoose’ நிறுவனத்தின் நிறுவனர் மற்றும் தலைமைச் செயல் அதிகாரி கார்த்தி ஈஸ்வரமூர்த்தியை சந்திக்க நேர்ந்தது. ‘டிக்கெட்கூஸ்’ ஆன்லைன் பஸ் டிக்கெட் புக்கிங் நிறுவனம்
கார்த்தி ஈஸ்வரமூர்த்தி – ’தள்ளுபடிகளை விட, சிறந்த சேவையே வாடிக்கையாளர்களைக் கவரும்’ Read More »
Every person has a story to share. This column puts the spotlight on the people of Chennai, faces we see but rarely interact with — giving a glimpse into their struggle. After graduating from an engineering college in Erode, I got an IT job in the US. I worked in Silicon Valley for years but
Slice of Life: ‘I quit my IT job in US to start a firm and return to India’ Read More »
Book before you board Enjoying a steady growth in business from 2007, CEO of TicketGoose.com, Karthikeyan Easwaramoorthy is focussing only on making travel easy Express News Service CHENNAI: Imagine a person who has been unlucky to have gotten his/her Diwali leaves approved at the last moment. The first thing that would come to their mind would
Book before you board – Indian Express Read More »