Social Media Marketing -For many small businesses, marketing budgets are getting lower. The need hardly keeps up with these budgets, but still, the online visibility requirement is stronger than ever before. You might be thinking that doing a big impact requires you to have a big budget; actually, it’s quite the opposite. The right few […]
Social Media Marketing on a Shoestring: 5 Hacks That Cost Almost Nothing Read More »
Blue Ocean strategy in Netflix production company is the best of all, with little or no competitors. When it enters the business, it gives the company a highly competitive advantage. Netflix is the largest multinational entertainment company with 83 billion paid subscribers. It leads way for digital content since 1997. The operating system of Netflix
Blue Ocean strategy in Netflix production company Read More »
Mumbai City FC has announced the extension of its partnership with Acer, continuing the brand’s role as the club’s Official Technology Partner. With this renewal, the Acer logo will now appear on the right sleeve of the Islanders’ First Team kits throughout the upcoming Indian Super League (ISL) season. The logo will also be prominently
Mumbai City FC renews its partnership with Acer. Read More »
– Meta’s revenue surged by 22% year-over-year to $39 billion in Q2, surpassing Wall Street’s expectations, as stated in their earnings report. – The company saw a 10% increase in ad impressions across its Facebook and Instagram apps, with the average price per ad also rising by 10%. The e-commerce, gaming, and entertainment, and media
Meta’s AI Vision: Real-Time Automation of Creative and Personalized Ads Read More »
Following a year focused on efficiency in 2023, Meta has declared artificial intelligence (AI) as its primary focus for 2024, with CEO Mark Zuckerberg announcing aggressive investments in technology that spans across all aspects of the company’s operations, including users, creators, businesses, and developers. During a recent earnings call, Zuckerberg highlighted that AI, particularly the
META enabling advertisers through its AI investments Read More »
Each year, India witnesses the addition of more women to the internet than any other country, as indicated by a recent study conducted by Comscore. The study further highlights the increasing influence of millennial women in driving online retail and OTT consumption, with approximately 90% of women aged 15-24 actively engaging with mobile retail websites.
The fundamentals of marketing to millennial women Read More »
NBCUniversal will start broadcasting the 2024 Paris Olympics on Friday, July 26, marking another example of the media giant’s innovative approach to advertising in the streaming era. The company is on track to break Olympic advertising records, aiming to exceed $1.2 billion in ad sales, including $350 million from new advertisers. This effort has involved
How Coca-Cola and Delta are ‘Olympicizing’ their campaigns with NBCUniversal Read More »
Many Founders/Marketers often perceive Social Media Optimization and Performance Marketing as separate endeavors. If your Social Media Management and Performance Marketing operate independently, you may not be maximizing your returns. The true potential of both emerges when they are integrated. 🤝 Performance marketing is commonly misconceived as merely spending money to acquire users. In reality,
Performance marketing and social media Read More »
Social media and its various forms: Social media is an internet-based form of communication, that allows users to have conversations, share information, and create web content. There are many forms of social media which include, blogging, social network sites, photo-sharing sites, video-sharing sites, instant messaging, podcasts, and more. Facebook, Instagram and Twitter are some of
TWITTER – Evolution and it’s acquisition Read More »